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From our blogs

How Leading Marketing Pros Are Leveraging Community News Media In Print And Online

Tuesday, March 2, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Savvy marketers recognize the value of community news outlets in the wealthy suburbs as part of the marketing …

Newspapers Are Alive And Well And Thriving In the Suburbs

Tuesday, March 2, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   As the world has become increasingly digital, print marketing has kept pace or exceeded performance of online …

Newspapers Are Dead: Long Live Newspapers!

Tuesday, March 2, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   The emergence of a vast array of digital channels has made printed newspapers stronger.  While many …

How To Find Print Placements Like A Pro

Monday, February 1, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Finding placements online has made media monitoring vastly more time-efficient, yet thousands of publications …

Building Trust In An Era Of Misinformation, Disinformation and Misinterpretation

Friday, January 29, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   As public health information programs are developed, there has been increasing scrutiny of the veracity of …

How To Develop An Editorial Calendar For A Monthly Action Plan

Friday, January 29, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Timing is crucial for a successful editorial outreach program.  Reaching the right influencers at the …

How To Connect Your Message With Key Influencers

Thursday, January 28, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Implementing a strategy for multichannel communication starts with following a path through the decision …

Visual Storytelling That Works In The Digital Age

Thursday, January 28, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Creating a compelling message is essential for visual storytelling, which must rely on just a few words and a …

Read more

Recent stories
Daniel Rungo takes a family photo with his wife and daughter after his enlistment ceremony with the U.S. Army.

U.S. Army Staff Sergeant Earns MBA While Deployed—With An Assist From Red Cross

Yesterday at 11:00 AM
(NAPSI)—A lot was racing through Staff Sergeant Daniel Rungo’s mind when he learned he’d be deploying to Poland. The forward operating site his unit would be living on was primitive. They’d …
A majority—83% of dads in Illinois—say they would love to receive a lottery ticket as a Father’s Day gift, a new survey finds.

Think You Know What Dad Wants For Father’s Day? A New Survey Says—Think Again

Yesterday at 8:42 AM
(NAPSI)—Attention gift-givers: If you’re planning to buy socks, a tie, or a “#1 Dad” mug this Father’s Day, you might want to reconsider. According to a new statewide survey* commissioned …
When the temperature climbs, it’s a hot idea to get your HVAC system professionally cleaned.

Breathe Easy: Now Is a Great Time to Clean Your HVAC System

2 days ago
(NAPSI)—As the weather warms, many homes begin to shift into cooling mode. Air conditioners are turned on, windows are closed to keep the heat out, and people start spending more time indoors to …

Read more of our latest stories

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