success in business is learning to overcome obstacles—even manag- ing to turn apparent failures into commercial success. One of the most noteworthy tales is of a researcher named Spencer Silver, who was working at 3M in 1970. Silver was trying to develop a superstrong adhesive, but he didn’t succeed. What he ended up with was a superweak adhesive, one that stuck to objects, but could easily be removed. Silver’s entire project might have ended up in the trash if not for a colleague named Arthur Fry. Fry sang in his church choir, and often used bookmarks to keep his place in his hymnal. The problem was that his bookmarks kept falling out; he needed something that would stick without damag- ing the hymnal. Fry remembered Silver’s adhesive and used someto coat the edge of a piece of paper; the bookmark stuck. In 1980, based on Silver and Fry’s joint invention, 3M began producing the Post-it note. Anothertale of adversity is that of businesses that believe they are restricted from broadband Internet access because they are too far from a phone company hub to get DSL and nowhere near the under- ground wires necessary to use a cable modem. Rather than sticking with dial-up—which is slow, incon- venient and ties up a phone line— these companies are getting a boost from satellites. Satellite broadband bypasses Stay focused: When your business needs broadband Internet access to remain competitive, you find ways to get it—even if your location is too remote for DSLor cable. dial-up delays to deliver a secure, reliable connection around the clock—so you can make the most of your business day. Compared to dial-up, HughesNet offers such features as: Broadbandaccess; e Always-on connectivity; and No phoneline required. Satellite broadbandis a professional Internet service that can keep pace with a growing business—and even boost productivity. For example, HughesNet for business is a no-nonsense, high-speed, always-on connection that gives companies instant access to the critical information they need, when they needit. To learn more, visit the Web site at www.hughesnetforbiz.com.
