DEPARIMENT Not All Cigarettes Are Created Equal (NAPSA)—If you or someone you know is a smoker, you’re probably aware of the need to stop smoking. Until you can quit, at least now there is an alternativeto traditional cigarettes. Omni reduced 52 million Americans smoke and burnlike premium cigarettes, but produce significantly lower levels of many of the recognized carcinogens and toxins in tobacco products. The technology behind this reduced carcinogen cigarette involves Tobaccospecific nitrosamines (TSNAs) reduced by as much as 53 carcinogen cigarettes taste, smoke using a proprietary catalytic process to decrease polycyclic aromatic hydrocarbons (PAHs), nitrosamines (TSNAs) and catechols. “While there is no such thing as a safe cigarette, we believe if you do smoke, Omniis the best alterna- tive,” said Bennett S. Lebow, CEO of Vector Tobacco, makers of Omni. The reductions in carcinogen levels are also found in the sidestream smoke produced by Omnicigarettes. According to the Environmental Protection Agency, sidestream smoke contains known or suspected car- Quitting by the Numbers Only 2.5 percentquit every year Polycyclic oromatic hydrocarbons (PAHs) reduced by as much as 51 percentin mainstream smoke percentin mainstream smoke e PAH Acenaphthylene reduced by 66 percent in sidestream smoke a) cinogens. Dr. Bob Bereman,a Vector research scientist, agrees. “Many people who don’t smokeare around family and friends whodo,” said Dr. Bereman. “That’s whyit is important to not only reduce the carcinogens in mainstream smoke, but in sidestream smokeas well.” Increasingly, this new cigarette is seen to be a logical and important first step for many smokers who understand the health risks associated with smoking.
