Case studies

Walgreens

Posted

Walgreens released an article about getting vaccinated for flu season with expert advice from the CDC. This got 737 known placements including 146 in print. This reached 71 million readers in print and 28 million unique visitors per month online. Of all placements, 45% were in the top 50 markets, 58% were in the most populous third of states and 39% were in the wealthiest quarter of states. This was viewed 463 times on our site.