Dorothy York has been CEO of the NYC-based North American Precis Syndicate, Inc. (NAPS) for nearly 15 years. Dorothy is committed to bringing new and innovative thinking to the company with an emphasis on customer service and maximizing results at cost-effective rates. She, along with her staff of highly trained experts, took the company at the turn of the century, before it had basic e-mail and internet capabilities, and transformed it into a technologically advanced leader in the field of feature news writing, production, distribution and monitoring. Dorothy has helped serve many clients including most Fortune 500 companies, the top 20 PR firms, over 100 associations and many government agencies.
In addition to overseeing the business direction, Dorothy is focused on ensuring that each client receives consistent, high-quality service. She provides strategic counsel based on a wealth of experience and has managers in each of the five NAPS offices, with an average tenure of over 10 years. Team building and employee growth are of paramount importance. She has ensured that campaign results have consistently met or exceeded objectives and expectations thanks largely to relationships built up with the media over more than half a century. With the explosion of results from digital capabilities, NAPS has earned unprecedented national coverage for its clients.
Her work has been characterized by creating integrated communications programs that work across platforms from traditional media to digital channels. During her extensive career, she has had hands-on involvement in many campaigns.
Before taking on the NAPS CEO role, Dorothy was Executive Vice President and Principal, overseeing account management. She counseled clients in all facets of the service. Throughout her years of service at NAPS, Dorothy has helped develop new areas of expertise including radio, TV and online capabilities.
Dorothy received her Bachelor of Science in Business Administration from Boston University and has taken postgraduate courses in journalism at Columbia University.
Dorothy York
President, CEO